Digital Marketing Training in Jalandhar

Digital Marketing Course in Jalandhar

Digital Marketing Course in Jalandhar

Digital Marketing Training in Jalandhar

Digital Marketing Course Training involves doing Marketing on Web i.e. Online Marketing. Nowadays whole world is going Digital, so marketing has to be digital. By learning this course, one can do the marketing of the business to the whole world and to the right audience at right price. Students can even do freelancing at home.

SEO is optimizing your website to take it to the top of Search Engines. We teach indepth SEO Course techniques i.e. On Page Optimization, Off Page Optimization techniques which will help the website gain organic ranking on search engines.

By doing digital marketing course, you will get more business for you or your client as most of the clicks come from 1st page only. 90% of the customers do not go to 2nd page for searching. So it is necessary to optimize and bring our website on top of the search results.

For our SEO Course, visit our SEO Page

Digital Marketing Course Contents

SEO (Search Engine Optimization)

SEO is the technique where we optimize the website for bringing our website in the first page of Google. We teach SEO practically by taking a keyword and improve its ranking over the course live in front of students.

SEM (Search Engine Marketing)

Search Engine Marketing is using search engine for marketing of your products.

SMO (Social Media Optimization)

Optimizing Social Media like Facebook, Instagram, Youtube for best results.

PPC (Pay per click)

It is paying Google or Bing per click advertisement cost.

Web development

Web Development includes learning and modifying HTML, CSS in the client website. Students can alternatively learn complete Web Designing course in which they learn to build professional website from scratch.

Facebook Advertisements

In this we learn about giving facebook advertisement, optimizing the cost per click and analyize the reports.

Instagram Advertisements

In this we learn about giving Instagram advertisement, optimizing the cost per click and analyize the reports.

Youtube Promotions

In this we teach about making video and putting it on Youtube and then using it for promotions.

Blogging

We teach students how to make a blog. We also teach them to use blog for promotions.

Get 100% Practical Digital Marketing Training in Jalandhar + Live Projects + Certification + Jobs – Call: 09815927277-78


Digital Marketing Course Details

Course Name
Digital Marketing Course
Duration
2-4 months
Institute Timings
10am to 7pm
Topics
SEO, SMO, SEM, PPC, Youtube, HTML, CSS, Video Making, Blog Creation, etc
Location
Near Bus Stand, Jalandhar

Future of Digital Marketing Course

Nowadays whole world is going Digital, so future marketing is Digital Marketing. Everyone is now needs digital marketing to promote or establish their business, so there are many jobs available in Punjab or world. We provide best digital marketing training in Jalandhar which will help you in getting good job anywhere across the World.

SEO Detailed Syllabus

Search Engine Optimization is the technique in which website coding is changed in order to optimize for the search engine. We teach SEO with Live Project so that students can see that after SEO, there is improvement in ranking after the optimization.

We choose different keywords for the website and then we work according to that and show the students whether the position of website has changed or not.

It involves paid advertisement on Google, Facebook, Youtube, Twitter, Quora, etc. We teach practically everything showing how to create advertisement on Google Live and make it live so that students can see the results afterwards

We also teach our students how to make advertisement cost effective so that they can run advertisement at minimal cost.

It is optimizing Social Media Accounts for the our digital marketing. We teach how to get more business from Facebook, Instagram, Twitter, PInterest, etc. Live Campaigns are taught and results are shown side by side of the optimization.

History of Digital Marketing

Digital marketing was brought back something new in 1990 after the introduction of search engines which was commonly referred to as something genuine. The web 1.0 platform allowed internet users to search for information over the web but couldn’t share the information over the web.

Later on, Larry Page and Sergey Brin established Google. Over the years, it has become the most popular search engine across the world. But people started fooling Google for their ranking by stuffing keywords in their websites. After few years, Google began penalizing sites using fake backlinks and keyword stuffing to create traffic to improve Google algorithm.

Now a days many more advanced platforms have been built in this new era. It has made digital marketing much more easier and faster if we compare to old times.

Digital Marketing Training Institute in Jalandhar

If we talk about online marketing, there are 7 main pillars of digital marketing which are: SEO, SMO, Content marketing, SEM, PPC, Social Media marketing, email marketing, etc. Let us have a quick look to the main pillars of digital marketing:

  • Search Engine Optimization (SEO) - It involves the techniques which are used to optimize websites so that it ranks higher in the SERPs thereby increasing the organic traffic received by your website.
  • Social media optimization (SMO) is that the utilization of social media networks to manage and grow an organization's message and it is also used to increase awareness of latest products and services. it is also used to connect with customers.
  • Content Marketing - It Involves creation of promotional content for generating brand awareness, lead generation, traffic growth, or engaging more customers.
  • Email Marketing - It is a way of communicating with your audiences via email containing promotional content, events information, and discounts and offers.
  • Social Media Marketing - It Involves practices to promote your brand and content on different social media channels for increasing brand awareness, generate more positive leads for your business and drive more rush. This platform is most used now a days.
  • Pay-Per-Click (PPC) - It Implies a mode of driving traffic to your web pages by paying an amount to a publisher every time someone clicks on your add, either to watch or just display.
  • If you want to learn and enter the digital marketing field then you have to understanding of all these modules.You can master any one of them and start your career right away.


As you start learning, it goes interesting day by day. Once you're sure of basic concepts, learn all the given pillars one by one, and boost your overall learning experience. If you learn any one module as a beginner and start working on it, it can help you start your own business and work on it.

For example, social media marketing is one of the best sources of advertising your own business.
It is effortless to learn, go through and implement. If you open an online shop of clothes, for instance, then you can advertise your business on social media platforms like Facebook, Twitter, Instagram, YouTube, etc. you can either start blogging.

Making a website for your business is the best idea as you are not targeting the customers around your city or state; you are straight away targeting the whole world. You can sell your product everywhere on the planet. The chances of your growth increases. It depends upon your efforts as well.

As you know, the rules and the trends change often. So it is crucial to be up to date, follow the rules and regulations and of course the latest trends.

Importance Of Digital Marketing

  • Peoples spend their time and money. In 2021, the typical Internet user a minimum of social media accounts.
  • Levels the Playing Field for little Business.
  • More Targeted.
  • Can Be Hyper-Personalized.
  • More Advanced Analytics.

Why We do Digital Marketing?

Marketing levels the online playing field. Digital marketing give small and medium businesses the chance to complete and attracted their share of targeted traffic.

  • The cost-effective form of marketing:
  • One of the best and most cost-effective ways to reach new customers is by using online sites to market your company. Depending on your business, several sites will help you reached new customers through search results and networking. A Yelp profile can increase your visibility to potential customers.

  • Skills that required for the digital marketing jobs:
  • Check out these essential skills to keeping you relevant within the ever-changing the digital industry:-

    1. SEO
    2. SEM
    3. Content Marketing
    4. Analytics
    5. Understand Design-Based Thinking & Planning
    6. Be Tech-Savvy
    7. Highlight Unusual Skill Sets


Digital Marketing Methods

Frequently Asked Questions

  • Who is the father of digital marketing?
  • Philip Kotler is that the father of digital marketing. He's an American marketing author, consultant, and professor. He was born on 27 May 1931. The Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University from 1962 to 2018. He gave the definition of a marketing mix. He was the author of 80 plus books.

  • How much digital marketers earn?
  • Today every company wants a digital marketer. The average salary received by a digital market executive in India is 3.5 to 4 Lakhs per year.

  • What is PPC or PPC advertising?
  • Pay per click is the technique in digital marketing is that in which I will advertise in search engines, and the search engines will get my website on top. I will pay money only for that visitor is click on my website. I will also advertise on social media like Youtube, Facebook, etc.

  • Which institute is best for a digital marketing course?
  • One of the best is Institute in Punjab is the GTB computer education in Jalandhar.

  • Why GTB is the best institute?
  • Good Question, GTB computer education provides you with online and offline training, GTB Computer Education provides live example and 20+ years teaching experience, 5 stars rating from students, We provide 80% of practical and 20% of theory part.

What are the benefits of Digital Marketing?

Here are a few important benefits of digital marketing:

  1. Digital marketing is responsible for many businesses to reach out to their target audience or customers that are large in numbers
  2. Cost-effective marketing campaigns
  3. Web analytical tools
  4. Increased lead generation and conversion
  5. Brand awareness and recognition

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